Coast Cannabis Co.

Supporting a small, local brand’s growth into a large industry player.

Type of Work

I led a strategic refresh to elevate Coast’s market presence and unlock long-term growth. Starting with establishing a brand strategy and crafting messaging to strengthen their foundation and better connect with customers. I developed a unified, scalable packaging system that stands out on shelves and built a best-in-class, personalized “e-commerce” website tailored to the cannabis space. A curated line of apparel and accessories helped boost brand loyalty, while supporting print collateral strengthened sell-in and sell-through at dispensaries.

Visit Site